Alex McArthur
CMO
Alex McArthur is a Chief Marketing / Growth Officer Consultant at Amplēo who specializes in taking good ideas and getting them the momentum, attention and revenue that they deserve. He helps any entity that wants to tell a better story, lift awareness, and/or grow revenue. Most recently, his wins have been in the consumer space, but he began his studies at BYU in Computer Science and has helped SaaS companies such as Xactware.
Before joining Amplēo in 2024, Alex grew both Purple and Kizik from concepts to nine figure revenues.
Fun Facts/Hobbies
- Loves all forms of music and playing guitar
- Addicted to college sports
- Spends his free time in the outdoors when possible
- Would love to retire on the Carolina coast when he slows down (not anytime soon)
Education/Certificates
- Utah Business CXO of the Year
- Google Retail Advisory Council
- Webby Award Winner
- Studied General Studies at Brigham Young University (began in Computer Science -> Psychology -> Communications)
- Speaker at Vidcon / Los Angeles, Search Marketing Expo / Seattle, Keybanc Consumer Conference / NYC, Internet Merchant Association / Las Vegas, SLCSEM / SLC, IAB / NYC, Mediapost Brand Marketers Insider Summit / Lake Tahoe, Brand Storytellers / Park City, etc