ABOUT THE SALES TAX PEOPLE

The Sales Tax People, an Ampleo Company

We’ve helped businesses with sales tax since 1992, and we’re now part of Ampleo.

It’s always free to talk to us.

Two names, one team

1992

Peisner Johnson opens in Dallas.

Andrew Johnson and Jerry Peisner start a firm built around state and local tax.

2018

Wayfair changes the rules.

South Dakota v. Wayfair brings economic nexus. A business can now owe sales tax in a state it has never set foot in.

2021

We focus on the judgment calls.

We narrow the practice to nexus studies, voluntary disclosure agreements, audit defense, taxability analysis, and cleaning up exposure.

Early 2025

We become The Sales Tax People.

We officially join Ampleo, and the firm takes the name clients already used.

What stayed the same

New name. Same people on your file.

Clients kept telling us, "You're our sales tax people," so when we officially joined Ampleo in 2025, we made it our name. Your contacts stay the same, and so does the team on your account.

Same contacts.

We check the setup: which states, which products, and the years before you turned it on.

More capacity, same focus.

Sales tax is still the work we do every day.

Ampleo expertise on call.

Fractional finance, HR, and marketing leaders when you need them.

Meet Our Leadership Team.

Oliver Hansen

Partner, Finance

Oliver Hansen focuses on tightening the financial operations of growing companies across construction, energy, real estate, SaaS, and eCommerce. He brings over a decade in strategic finance, FP&A, treasury, and accounting, and builds the KPIs, operating plans, and capital management discipline that make complex financial pictures simple enough to act on.

Bethany Smith

Partner, Finance

Bethany Smith is a CFO with ten years in financial reporting and deep FP&A experience, including leading two major acquisitions from both sides of the table. She built the accounting team from the ground up at Jaybird, led its acquisition by Logitech, then served as Head of Finance supporting six business units, building three-year forecasts and quarterly strategic plans for executive leadership.

Ryan Purser

Partner, Finance

Ryan Purser has helped companies secure hundreds of millions in debt and equity financing, and specializes in forecasting, financial models, KPIs, and the system upgrades that make them all work. He spent nearly a decade in finance, operations, and eCommerce at Cricut, leading the finance team through a $280M IPO, and has optimized SaaS and hardware-enabled tech companies, run global operations and supply chain, and built BI teams from scratch.

Jeff Stephens

Partner, Finance

Jeff Stephens is a finance and operations executive with 15+ years driving growth and strategic transformation across startups and mid-sized enterprises. He has led or supported multiple M&A transactions exceeding nine figures on both buy and sell sides, worked extensively with PE and VC investors on diligence and integration, and has scaled businesses across North and South America, Europe, Australia and New Zealand, and Asia-Pacific.

What we BELIEVE

Values We Operate By

Do good. Be good.

We act with integrity, say things straight, and do what we said we'd do.

We Over Me.

We work as a team and count our wins together

Progress Over Perfection.

When a problem is hard, we stay on it until we find the best answer.

If it has sales tax exposure, we've seen it before.

SaaS and technology.
Ecommerce brands
Retail
Manufacturers and distributors.
Multi-state service providers
Accounting firms.

“When you are trying to navigate the complex world of sales and use tax and e commerce and nexus The Sales Tax People have been my go to solution for almost a decade. they are friendly, helpful and most importantly very knowledgable!”

Lesley Nygaard

Founder

Three offices, one team across the country

St. George, UT

20 N Main St #203, St. George, UT 84770

Lehi, UT

3401 N Thanksgiving Way Ste 220, Lehi, UT 84043

Dallas, TX

610 Uptown Blvd Ste 2000, Cedar Hill, TX 75104

Where the firm started in 1992

One division of Ampleo

Ampleo brings fractional finance, HR, marketing, sales tax, valuation, and turnaround leadership together. We stay focused on sales tax and bring in Ampleo colleagues when your question reaches past it.

FAQs

Common questions about sales tax

Everything you need to know about sales tax compliance.

Talk to a specialist, free.

Bring your state list. You'll leave knowing what to look at first.

Talk to a specialist, free.

Bring your state list. You'll leave knowing what to look at first.

Talk to a specialist, free.

Bring your state list. You'll leave knowing what to look at first.

Talk to a specialist, free.

Bring your state list. You'll leave knowing what to look at first.