Jake Pugh

Jake Pugh

CFO Consultant

Jake Pugh is a Fractional CFO Consultant at Amplēo, partnering with healthcare and real-estate groups to deliver actionable financial insight that supports company vision and sustainable growth. With 6+ years of finance leadership across multi-site healthcare and real estate, Jake brings a hands-on, practical approach that improves performance visibility, strengthens financial operations, and helps leaders make confident decisions.

Most recently, Jake served as CFO at Foot & Ankle Specialists of Utah. Throughout his time there, he helped scale the group from 5 clinics to 23 clinics and supported $20M+ of affiliated real estate growth—without requiring private equity backing—through disciplined reporting, planning, and execution. During this period, he led the transition from cash-basis to accrual/GAAP-ready standards to improve cash transparency, reporting timeliness, and audit readiness. He oversaw the group’s $90M operating budget, strengthened capital allocation discipline, supported diligence and integration for 15+ acquisitions, and advised ownership through the process of a successful exit.

Jake is an execution-oriented finance leader who is especially skilled at identifying the operational drivers behind financial performance leading to interdepartmental budget ownership, reliable KPI dashboards, and management reporting that improves visibility and accountability across teams. With Lean Six Sigma training, he streamlines the month-end close and reporting processes to improve accuracy and timeliness—helping leaders act on reliable, real-time information.

Fun Facts/Hobbies

Directs Nike Sports Camps throughout Utah.

Enjoys golfing, Utah football, and the outdoors.

Loves spending time with his family and going on adventures with his young twin boys.

Education/Certificates

Master of Business Administration (MBA) from the University of Utah

Bachelor of Science in Business Management from the University of Utah

Wall Street Prep: FP&A Modeling Certification

Lean Six Sigma Green Belt

Meet the rest of the team

Kyle Shurtz

Fractional CMO

Kyle is a marketing strategist with more than 10 years driving revenue-focused campaigns. He has overseen substantial marketing budgets and translated them into billions in client revenue, with a particular focus on video-based content strategy.

Mike Riley

Fractional CMO.

Mike has more than 14 years in digital marketing and has held fractional CMO roles across multiple companies, bringing proven leadership and the strategic judgment to align marketing efforts behind a single growth plan.

Julia Olson

Fractional CMO

Julia has 18 years across digital marketing, event management, public relations, and marketing leadership, and has driven results for dozens of brands. She is at her best building campaigns from a blank page.

Beau Graves

Fractional CMO

Beau brings two decades of marketing expertise and leads integrated campaigns for top brands, driving results through organic search, creative content, and demand generation. Known around here as the SEO Cowboy, for reasons involving both search algorithms and Western heritage.

‍

Ryan Hutchins

President, Valuation

Ryan founded Peak Business Valuation, a national firm that delivers 1,100+ business valuations and 150+ equipment appraisals a year. He works with business owners who are buying, selling, or growing — and need to know what they actually have. His focus is quality, accuracy, and making sure the number means something.

Jason Parr

President, Sales Tax

Jason has spent 30 years going deeper into one discipline while most firms go broader. He joined Peisner Johnson in 1996 and built his career there learning every service line, working through every kind of situation, and eventually becoming President and CEO. The Sales Tax People has completed 35,000+ projects for companies ranging from regional mid-market businesses to large multinationals. His clients are CFOs, controllers, and the accountants who serve them, usually calling when the exposure has already been building quietly for months. He'd rather you call before that point.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.