Brent Hucks

Brent Hucks

CFO

Brent Hucks is a CFO at Amplēo who has 30 plus years in accounting and finance. He has broad experience in entrepreneurial ventures along with extensive knowledge of startup capital structuring. He has a strong background in database management, structures, and implementation.

Brent has worked and/or consulted in several industries including real estate, traditional banking, Wall Street investment banking, wealth planning, tax planning, financial advisory, transportation, non-profit, health care, and most recently SaaS.

Before joining Amplēo in 2023, Brent worked 17 years as a CFO helping enterprises get their accounting/finance departments restructured or building them from the ground up. Much of that work included raising capital, investor and cap table management coupled with strategic alignment of company and financial goals as well as implementation of proper accounting controls.

Some of the highlights of his experience include consulting with the executive team of Rockstar Energy Drink as it was bursting on the energy drink scene and later helping to fund Xyience Energy Drink as it built its new brand alongside the UFC during its explosive initial growth. As CFO for Xyience, he was instrumental both directly and indirectly helping the company raise over $60mm in debt and equity financing to fund their growth with the UFC as their main sponsor. As CFO, he also helped to build their permanent accounting and finance teams as they transitioned to a more established and recognized company.

More recently, Brent worked with Verge Technologies, a SaaS company, to build their accounting department along with proper accounting controls. Under his leadership, Verge was able to raise upwards of $6mm in private equity for their expansion and marketing needs.

Fun Facts/Hobbies

  • Water sports/Skiing
  • Guitar
  • Family Time and Fitness

Education/Certificates

  • Accounting/MIS – BYU
  • CPA

Meet the rest of the team

Kyle Shurtz

Fractional CMO

Kyle is a marketing strategist with more than 10 years driving revenue-focused campaigns. He has overseen substantial marketing budgets and translated them into billions in client revenue, with a particular focus on video-based content strategy.

Mike Riley

Fractional CMO.

Mike has more than 14 years in digital marketing and has held fractional CMO roles across multiple companies, bringing proven leadership and the strategic judgment to align marketing efforts behind a single growth plan.

Julia Olson

Fractional CMO

Julia has 18 years across digital marketing, event management, public relations, and marketing leadership, and has driven results for dozens of brands. She is at her best building campaigns from a blank page.

Beau Graves

Fractional CMO

Beau brings two decades of marketing expertise and leads integrated campaigns for top brands, driving results through organic search, creative content, and demand generation. Known around here as the SEO Cowboy, for reasons involving both search algorithms and Western heritage.

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Ryan Hutchins

President, Valuation

Ryan founded Peak Business Valuation, a national firm that delivers 1,100+ business valuations and 150+ equipment appraisals a year. He works with business owners who are buying, selling, or growing — and need to know what they actually have. His focus is quality, accuracy, and making sure the number means something.

Jason Parr

President, Sales Tax

Jason has spent 30 years going deeper into one discipline while most firms go broader. He joined Peisner Johnson in 1996 and built his career there learning every service line, working through every kind of situation, and eventually becoming President and CEO. The Sales Tax People has completed 35,000+ projects for companies ranging from regional mid-market businesses to large multinationals. His clients are CFOs, controllers, and the accountants who serve them, usually calling when the exposure has already been building quietly for months. He'd rather you call before that point.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.

 Let's Build It

You've Got the Vision. 


We've Got the Fractional

Team to Build It.

A fractional CFO who knows your numbers. A fractional CMO driving your pipeline. An HR leader building your people systems. Sales tax specialists keeping you compliant. Valuation experts ready when you need them. All embedded. All executing. All backed by Ampleo Intelligence, our AI platform.